Don’t be invisible. Be found with Distinct Digital Contact Us
Search Engine Optimisation
Site Audit｜Keyword Planning｜Page Optimisation｜Link Building
Drive traffic to your site without the need for paid advertising. With nearly 20 years of campaign-focused SEO experience, we have the know-how to boost your search positions organically.
What is SEO?
Are you looking to boost your Google search positions? SEO can help with that.
Search Engine Optimisation (SEO) has the ability to improve your natural Google rankings for the words and phrases that matter to your business.
By improving your position for relevant search terms, you’re able to increase the quantity and quality of the traffic that comes to your website.
What does it entail?
SEO comprises many thousands of factors, but these largely fall into four key categories:
Specific ways to code and structure your site to help Google.
Production of effective content that Google (and your audience) will love.
Improvements to your website that Google and users will appreciate.
The amount of influential people linking to you.
At Distinct, we work in all of these areas to improve your natural search positions in Google.
SEO comes in three guises:
- White hat
- Grey hat
- Black hat
White hat SEO is for the long term and aims to ethically improve your search positions using only Google approved techniques.
Black hat or grey hat techniques ARE NOT Google approved and can cause harm to your website’s position in the rankings.
We only use white hat techniques.
What we do
So, how do Distinct make sure that you receive a return on investment?
Firstly, we need to understand your business, your audience and your goals.
Once we have an insight into your wants and needs, we use advanced tools to research the competitiveness of relevant key terms. While we’re at it, we’ll also take a sneak peek at the SEO performance of your competitors!
This research provides a starting point and allows us to chase the words and phrases that we believe will work for you.
Through a long-term relationship, we will then develop a flexible SEO plan that may include changes to your website, the introduction of new content and even some technical recommendations.
By combining on-page (content), off-page (links) and technical SEO, we ensure that your website is search engine friendly and easy to find.